Founded in 1977 by Anna Molinari and her husband Gianpaolo Tarabini, Blumarine brought a fresh, youthful perspective to Italian fashion in the late 1970s. The brand took inspiration from Molinari's childhood nickname 'Blumarine,' meaning 'sea blue,' and incorporated this into its color palette and floral themes.
Blumarine's early handbag designs were characterized by vivid colors, delicate floral embroidery, and unique shapes like the Montecarlo, Vichy, and Antille styles. Many bags featured bamboo handles as an homage to Molinari's childhood home city in northern Italy.
At Blumarine's core is a joie de vivre embodied through use of bright colors, bold prints, intricate embellishments, and unique textures like sequins, feathers, and lacquered bamboo. This lust for life translates to statement handbags that make any outfit shine.
Over the decades, Blumarine has introduced iconic styles like the Julia shoulder bag, Arianna tote, and Anna Minaudiere clutch, often carried by celebrities and fashion icons. Recently, influencers have fueled interest in archival styles from past seasons that possess enduring allure.
Blumarine has expanded globally while retaining family ownership, now led by Molinari's daughter Raffaella. She continues the emphasis on Italian craftsmanship and quality evident across bag lines like Bloomy and Touch, alongside apparel and accessories collections.
Looking ahead, Blumarine aims to amplify its high-fashion persona and connect with younger audiences through modernized interpretations of signature bags as well as capsule collaborations, like 2022's partnership with Juicy Couture.