Goyard Anjou Bag Guide: Mini, PM and GM

What is the Goyard Anjou?

The Anjou combines Goyardine canvas with Chevroches calfskin in one reversible body. Wear the chevron pattern outward for a canvas tote, or turn the bag to show the leather face. The leather covers the body as well as the trim, which gives the bag more substance while preserving its flexible, flared shape.

Reversing also changes which surface holds your belongings. Keys, cosmetics and pens can mark the leather when it is inside, and those marks become part of the exterior when you turn it out. Empty the tote before reversing it and move the soft body gently; forcing a tightly packed bag puts unnecessary strain on the rim.

The Croc Universel and removable pouch

Current Mini, PM and GM bags include a leather Croc Universel fastener and a removable inside pocket, often called the pouch. The fastener gathers part of the mouth, but the Anjou remains open at the sides. It is useful for keeping the opening neater; it will not keep rain out or fully contain loose belongings if the bag tips over.

The pouch gives small items a place to stay together. The rest of the interior is an undivided tote compartment, with no padded laptop section. All three sizes have fixed twin handles and palladium hardware. There is no detachable long strap for crossbody carry.

Goyard Anjou Mini, PM and GM size chart

Mini has a small, almost square body; PM adds enough width and depth to carry a bottle beside your other belongings. GM is broader again and starts at more than twice the Mini’s empty weight. The handle drop changes less than the body: Mini and PM both have 17 cm drops, while GM has 19 cm.

Measurements below follow Goyard’s Anjou Mini, PM and GM dimensions, with the middle measurement described as depth. Inch conversions are rounded.

Goyard does not specify whether its length measurement is taken at the top or base. Because the tote flares outward, the opening is much wider than the stated length: third-party liner makers list top openings of about 46 cm for PM and about 56 cm for GM. Those figures describe the opening, not Goyard’s body measurement. For a close fit such as a laptop, the usable interior and the device’s sleeve matter more than the widest point across the top.

Goyard’s current Anjou pages list only Mini, PM and GM. Some resale listings describe a bag as “Anjou MM”; ask for measurements and compare them with the table above to see which size it actually is.

What fits in the Goyard Anjou Mini?

A phone, compact wallet or cardholder, keys, passport and sunglasses in a slim case make a practical Mini load. Owners also carry small cosmetics pouches and short water bottles. The difficulty is combining bulky items: a hard glasses case, bottle and filled pouch can crowd the bag even though each fits on its own.

Its 9 cm depth explains the limit. A sunglasses case about 6 cm thick takes up much of that space before you add a wallet. Soft pouches and compact cases let you use the remaining room more easily, and the included pouch can save you from adding another bulky organizer.

The named phone and long-wallet guidance comes from comparing dimensions; it is not a hands-on test of those exact items. Exterior measurements also leave out seams and the inward curve of the bag, so a wallet almost as long as the body deserves more caution than a phone with several centimeters to spare.

The Mini is not a tablet bag. Goyard makes no tablet claim for it, and an 11-inch tablet is longer than the Mini’s 19.5 cm body.

A water bottle changes how the Mini carries

A typical 500 ml bottle is taller than the Mini’s 19.5 cm body. The bottle can fit through the opening while still making the bag uncomfortable on your shoulder or preventing the fastener from sitting neatly. A shorter bottle is easier to carry, especially when you also want sunglasses and a wallet. If a full-size bottle and umbrella are daily necessities, PM is the more convenient choice.

For sightseeing, the Mini is useful when you want your phone, passport and small essentials together without a large tote. Keep valuables in the pouch and the bag close to you in crowds. Its open sides and fixed handles make it less suitable when you need a fully covered opening or both hands free throughout the day.

What fits in Anjou PM and GM?

PM is the easier everyday size when your small belongings share space with a bottle, umbrella and larger pouch. Its 28 cm height gives an ordinary 21 cm bottle room below the rim, and its extra depth makes a rigid sunglasses case less intrusive. An 11-inch iPad Air should also fit by dimensions, making PM a reasonable starting point for work that does not require a laptop.

GM is the first Anjou to try when a laptop travels with you. Its larger body gives a computer, bottle and light layer more room, although there is no padded compartment to support or protect the device. Use a sleeve, then assess the bag with everything inside: capacity alone does not tell you whether the handles will be comfortable on a commute.

Tablet, laptop and everyday load fit

The 13-inch MacBook Air is about 30.4 cm wide, close to the PM’s stated 33 cm length; a sleeve reduces the remaining margin. GM gives both that laptop and the 31.3 cm-wide 14-inch MacBook Pro more room. These are comparisons of device and bag dimensions, so bring the actual sleeved device for a fit check before choosing a work bag.

Exterior measurements leave out seams and the taper: a rigid laptop has to clear a soft base and an opening that narrows at the sides. If you carry a laptop daily and want a closed top, the Artois MM is the safer Goyard choice.

For short trips, GM gives you space for an extra layer and travel essentials without packing every item tightly. It is still a soft tote with an open mouth, so use it where you can keep it upright and close. A fully zipped bag is more practical when it needs to go sideways under a seat or through a crowded train.

How the Anjou wears on the shoulder

Mini and PM can be carried by hand, on the forearm or on the shoulder. The fixed 17 cm handle drop makes shoulder comfort depend on your arm, clothes and how full the bag is. Mini often works over a light top but can feel cramped over a heavy winter coat; moving to PM adds carrying room without adding handle clearance.

The leather adds weight before you put anything inside. The Anjou PM weighs 440 g against 300 g for the Saint Louis PM, and the GM 580 g against 390 g for the Saint Louis GM. A filled water bottle, laptop and organizer can turn a GM into a much heavier load, so leave out accessories that do not help you. A rigid organizer also changes the drape and consumes interior space; a small soft pouch may be enough if your main problem is finding keys.

Buying an Anjou in September 2026

Goyard does not display a USD retail price on its U.S. Anjou Mini, PM or GM pages as of September 2026. Each directs shoppers to contact Goyard. A current price therefore requires a boutique quote for the exact size and color; there is no dependable public figure to use as an Anjou budget.

Start with Goyard’s store locator and ask the store for availability and a written USD quote. Have the bag price, sales tax, shipping and any personalization listed separately. This also makes it easier to compare two quotes without mistaking an added service for a different base price.

Goyard’s U.S. boutiques and concessions are in New York (including Bergdorf Goodman), Beverly Hills, Bal Harbour in Miami, Dallas, San Francisco and Chicago. In Europe, the Paris boutiques and London’s Mount Street store are the usual places to ask. Stock varies by store and color, so a store’s answer applies to that location on that day. Our guide to buying Goyard online covers remote orders in more detail.

Online shopping and remote orders

Goyard has an online shopping section, but the Anjou product pages currently direct buyers to an enquiry. A displayed bag or personalization preview does not reserve stock. If you cannot visit, ask the intended boutique whether it can arrange a remote order to your address, then confirm payment, delivery and return terms before proceeding.

For a purchase in France, the UK or another market, request the store’s local-currency quote and ask what tax it includes. Converting a dollar figure will not give you that boutique’s retail price. Contact the store close to your visit about the exact color and size, because a product in the catalog may not be available there.

Colors and personalization

Goyard showed 11 Anjou Mini colors in September 2026, and the selection rotates, so ask the boutique what it can offer now. Ask to see both the Goyardine and calfskin faces of the color you want. Since either can become the exterior, choose a combination you would enjoy carrying both ways.

The Anjou Mini appears in Goyard’s personalization service. Before ordering hand-painted initials or another motif, confirm the position, cost, completion date and final-sale terms. Choose the size and check shoulder fit first, since Goyard’s personalized orders cannot be returned.

Wear and care for a reversible tote

The Anjou has two finished surfaces to look after. Leather worn outward can pick up scratches from a rough table or wall; the Goyardine pattern can abrade where it rubs repeatedly. When either face is inside, loose keys and leaking cosmetics can mark it. Keep those items contained so reversing the bag remains useful.

Goyard’s Anjou care advice calls for gentle wiping with a soft cloth that does not shed lint. If water lands on the bag, dab it dry without scrubbing. Keep oil, makeup and perfume away from both faces, and avoid shop-bought cleaners, solvents, machine washing and vigorous rubbing. Waterproofing sprays and leather conditioners should not be added to that routine without product-specific advice from Goyard.

Store the tote with tissue supporting its shape, inside its dustbag and away from heat, bright light and dampness. Avoid plastic storage and heavy objects pressing against it. Excess weight can distort the body and handles during use, so a bag that physically holds a load may still be overloaded.

For deep cleaning or reconditioning, contact Goyard with photographs and a description of the problem. The store can assess what service is possible; acceptance, cost and timing depend on the bag. Ask before applying a home treatment that could change the leather’s color or finish.

What to inspect when buying a preowned Anjou

Ask for full photographs with both faces outward, plus close-ups of the corners, rim and handle roots. A clean canvas exterior can conceal stained leather inside, and that leather will show if you reverse it. The seller should identify Mini, PM or GM and explain where any measurements were taken.

• Inspect the base and all lower corners for scratches, color loss, exposed edges, damp marks and uneven stretching on both faces.
• Check handle edges and attachment points for cracking, splits, lifting edge paint and distortion. Compare the two handles for uneven stretching.
• Look around the upper rim and folds for abrasion, cracking, rippling or unusual stiffness where the body turns during reversal.
• Examine the Goyardine chevrons for worn patches and the leather for scratches, ink, cosmetics or water marks. Ask about smoke, fragrance and storage odors.
• Look at the bag standing empty: a collapsed base, bulging sides or a lean suggest it was overloaded or stored badly.
• Confirm whether the removable pouch, its attachment and the Croc Universel are included. Request close-ups of their condition and fastening parts.
• Ask about personalization, removed initials, repainted edges, altered handles and repairs, including who did the work and whether records exist.

Current bags include the pouch and Croc Universel, but a preowned listing should describe the components supplied with that particular bag. Do not infer completeness from a generic product description. Before paying, read the seller’s inspection period, return terms and final-sale conditions, and check the full checkout total including shipping and any applicable tax or import charges.

Anjou history, colors and special versions

Goyard ties the Anjou name to Charles I, Duke of Anjou, brother of Louis IX. The bag was public by Goyard’s October 2015 “Inside Out” film, Japan sales were reported from May 2016, and Sotheby’s reported the Mini’s introduction in 2017.

Special treatments were dated releases. Finding one in an archive or resale listing does not mean a boutique can order it now; preowned shopping is usually the way to get one.

Anjou alternatives: Saint Louis, Artois, Mini Bohème and more

The Anjou’s calfskin face is the reason to choose it over a lighter canvas tote. If your priority is a covered opening, longer handles or crossbody carry, another model solves that need more directly. Compare Mini with other small bags and PM or GM with larger daily totes. For a side-by-side of the three Goyard totes, see our Saint Louis vs Artois vs Anjou comparison.

Anjou vs Saint Louis

The Saint Louis is lighter because it has an unlined Goyardine body rather than a full calfskin face. It is also reversible, showing a linen-and-cotton weave on the other side. Reversibility alone therefore does not distinguish the Anjou; the difference is being able to carry it as a leather tote.

The current Saint Louis PM weighs 300 g against the Anjou PM’s 440 g, a 140 g difference before packing. That favors Saint Louis if you mainly want a flexible canvas carry-all. Both retain an open tote mouth even with the current Croc Universel fastener, so Anjou does not provide the security upgrade of a zip.

Anjou vs Artois

Artois is the stronger choice for a commute when keeping the opening covered matters. It has a full zip, reinforced leather corners and a more structured body. The Artois MM also has a 25 cm handle drop, giving it more clearance over a coat than any Anjou size. Its 600 g empty weight is close to the Anjou GM’s 580 g, although its broader shape will feel different on your shoulder.

Anjou Mini vs Mini Bohème

The Hobo Bohème Mini weighs 200 g and has a zip, a wide handle and a removable pouch. It is worth trying if the Anjou Mini’s short twin handles feel awkward under your arm. The Anjou provides an upright tote shape and the reversible leather face; the Bohème gives you a softer hobo shape with a covered opening. Our Mini Bohème guide covers that smaller model in detail.

Anjou vs Louis Vuitton Neverfull

The Neverfull BB answers a need the Anjou Mini cannot: it includes a removable, adjustable long strap for shoulder or crossbody carry, as well as a zip closure. Its shorter body feels more like a small handbag than an upright mini tote. Consider it when walking with both hands free matters more than reversing the bag.

For a larger work bag, the Monogram Neverfull MM accommodates a 13-inch laptop and adds a zipped inside pocket plus a removable zipped pouch. Its top uses a hook closure, so it remains open around the sides. It offers more built-in organization than the Anjou, while the Anjou’s advantage is the choice between a leather and Goyardine exterior.

Anjou vs Fauré Le Page Daily Battle

The Fauré Le Page Daily Battle 27 and 35 are patterned canvas totes whose handles allow much more adjustment, which helps with coat clearance. Choose the Anjou when you specifically want the Goyardine pattern and a full leather face you can turn outward.

Which Anjou size should you choose?

Mini is a good choice when you want a small tote for your phone, wallet and a few extras, and you are happy to carry it by hand when a coat makes shoulder wear tight. PM is the most useful starting point for an everyday Anjou: a bottle, umbrella and pouch no longer need to compete for every bit of space. Reserve GM for belongings that justify the extra size, especially a laptop or travel layer, and try it with that load before buying. Across all three, the purchase makes most sense when you will enjoy both finished faces and can live with an open top.