Goyard Price List 2026: Retail, Resale, and Which Bags Cost the Most

Goyard still does not publish one complete public price list. A Saint Louis PM is easier to check than a Saïgon, Hardy, Villette, or discontinued Fidji, and a boutique quote is not the same number as a reseller's asking price.

Treat this as a decision page, not a house price sheet. The strongest public retail anchors are for Saint Louis, Artois, Anjou, and a few Goyard.com personalization pages. For Bohème, Belvédère, Cap-Vert, Hardy, Saïgon, Rouette, Villette, Vendôme, and many mini sizes, public sources are thinner, so the safer answer is a range, a status note, or "confirm with the boutique."

2026 Retail Price Ranges

Goyard's product pages confirm dimensions, materials, closure, strap drop, and whether a page supports personalization or checkout. They do not publish exact U.S. retail prices for every bag. The list below separates visible Goyard.com online prices from reported boutique benchmarks, because those are not the same thing.

Model	Reported or visible price	Retail evidence	Price note
Saint Louis PM	$1,890 reported boutique; personalized online page from $1,960	Reported May 2025 benchmark plus Goyard.com online personalization page	The online number is for Stripes and Initials personalization, not plain boutique retail
Saint Louis GM	$2,080 reported boutique; personalized online page from $2,170	Reported May 2025 benchmark plus Goyard.com online personalization page	The GM is larger and usually costs more than the PM
Artois PM / MM / GM	$2,700 / $2,980 / $3,250 reported boutique	Reported May 2025 benchmark	Costs more than Saint Louis because it has a zipper, pocket, structure, and leather corners
Anjou Mini / PM / large Anjou	$2,770 / $3,180 / $3,590 reported boutique	Reported May 2025 benchmark	Leather reverse side raises the price; Goyard's current U.S. product page calls the large size GM
Bohème Hobo PM	No official visible U.S. price found; reseller estimated retail around $2,510	Current Goyard page plus reseller retail estimate	Current hobo model; confirm retail directly before comparing against resale
Belvédère PM / MM	Boutique quote required	Current Goyard pages surfaced, but no public retail price in the reviewed text	Flap crossbody; do not treat reseller estimates as official retail
Cap-Vert PM	$2,240 estimated retail; separate boutique quote around $2,400 reported	Current Goyard page plus reseller retail estimate and reported boutique update	Small zip crossbody with adjustable strap; confidence is lower than tote prices
Hardy PM	Boutique quote required	Current Goyard page surfaced, but no public retail price in the reviewed text	Structured zip-top tote; resale evidence is thin
Saïgon Mini / PM / tote	PM starts around $5,000 in editorial estimate; PM resale listings show $5,590 estimated retail	Current Goyard pages plus editorial and reseller retail estimates	Structured top-handle family; variant, year, and material change the price sharply
Rouette	$2,530–$3,080 estimated retail	Current Goyard pages plus reseller retail estimates	Mini and PM naming can be confusing; confirm exact model
Villette Tote MM	Boutique quote required	Appears in current official bag listings, but no public price anchor surfaced	Current tote, but public retail pricing is thin
Vendôme Mini / PM	PM $3,770 estimated retail; Vendôme cosmetic pouch PM $880 official visible price	Current Goyard pages, reseller retail estimate, and official personalization page for cosmetic pouch	Do not mix the bag, mini bag, and cosmetic pouch prices
Plumet	$1,460 official visible price on personalization page	Goyard.com U.S. personalization page observed May 9, 2026	Small pouch-wallet on a strap, not a full tote
Fidji	No current public retail price found	Resale platforms surfaced; no current official U.S. product page found in research	Treat as resale-first / likely discontinued, with that uncertainty stated

Goyard Saint Louis tote in black Goyardine canvas — Saint Louis is the easiest tote to price-check: the PM and GM appear on Goyard's own product pages with full dimensions.

Resale Price Ranges

Resale asking prices move faster than boutique prices. A clean, complete bag in a hard-to-find color can sit above retail, while a worn classic-color bag can drop below it. Missing pouches, personalization, rubbed corners, stains, and dry handles all push the price down. The ranges below are market evidence checked on May 9, 2026, not official Goyard prices.

Model	Observed resale range	What moves the price
Saint Louis	The RealReal current asks roughly $1,175–$1,800 for standard pieces; Sotheby's says secondary-market Saint Louis totes typically run $2,000–$3,000, with limited editions higher	Standard vs limited edition, pouch, condition, color, and seller tier
Artois	The RealReal sold/current examples roughly $1,425–$2,529; a curated Sotheby's buy-now example reached $6,000 for a 2024 sand PM	Color, year, condition, and whether the seller is a broad marketplace or curated seller
Anjou	Mini examples roughly $1,684–$3,420, with many 2024–2025 minis around $2,575–$3,300; a PM sold example appeared at $3,740	Size, year, tags, color, pouch, and wear on the leather side
Bohème	Current and sold evidence roughly $1,956–$3,600; hobo-category asks often cluster around $2,375–$2,768, while curated asks can sit around $3,700–$3,800	Tags, pouch inclusion, color, condition, and seller curation
Belvédère	PM/MM current asks broadly from roughly $1,397–$3,800, with many PM examples around $2,095–$2,950	PM vs MM, Belvedere vs Belvedere II naming, age, and condition
Cap-Vert	The RealReal examples roughly $1,316–$2,245	Condition, year, color, and whether the listing is already marked down
Hardy	Thin evidence from $1,595 sold on The RealReal to roughly $2,768–$3,353 in 1stDibs listings	Completeness, rarity, seller tier, and limited editions
Fidji	Thin resale evidence: one The RealReal hobo listing at $1,396.50 after markdown and sold 1stDibs Fidji listings	Availability is sparse; age and condition matter more than color
Saïgon	Mini / Souple Mini / PM examples span roughly $2,240–$4,500+; PM examples often sit around $3,795–$4,375; like-new Saïgons can reach $4,500–$8,000	Variant, year, leather, condition, rarity, and limited editions
Rouette	Current/sold evidence about $1,721–$2,633, with some current asks around $2,013–$2,595	Tags, year, PM vs mini, and soft vs structured naming
Villette	Current public retail pricing was thin; use resale listings for comparison and confirm model details carefully	Size, tote format, color, and condition
Plumet	The RealReal sold example at $1,687.50 for a 2024 piece	Small-format wear, strap, year, and color
Vendôme	Mini current asks around $3,000–$3,200; PM current/sold evidence roughly $1,956–$4,275	Mini vs PM, tags, box, dust bag, year, color, and seller tier

Use sold listings to temper live asking prices. Resellers can ask above retail when a bag is scarce, complete, or available immediately. That does not mean every current listing is a fair price. Compare condition, year, pouch or strap inclusion, and recent sold examples before treating a live ask as the market.

Model-by-Model Notes

Saint Louis, Artois, and Anjou

These are the three totes most shoppers compare first. Saint Louis is open, reversible, and light. Artois adds a zipper, leather corners, a pocket, and a structured shape. Anjou keeps the open-tote shape but uses leather on the reverse side, which makes it heavier and more expensive.

Bag	Retail target	Resale target	Best buyer
Saint Louis	Boutique or current Goyard page first	Only if below retail, unavailable at retail, or a hard-to-find color	Light tote, travel, errands
Artois	Boutique first if you need a clean work tote	Strong if priced below retail	Commuting, zipper, structure
Anjou	Boutique if you will use the leather side	Good for Mini or rare colors	Dressier open tote

Belvédère, Cap-Vert, and Plumet

These are the smaller hands-free options. Belvédère is the flap crossbody, Cap-Vert is the small zip crossbody, and Plumet is a small pouch-wallet on a strap. If you are searching for a "Goyard mini hobo," check these smaller shoulder and crossbody options too. No current Goyard model literally called Bohème Mini or Mini Hobo surfaced in public sources checked for this update.

Saïgon, Rouette, Villette, and Vendôme

Saïgon is the clearest high-price family here because it is structured and appears in leather-heavy, mini, PM, souple, and special-edition versions. Rouette, Villette, and Vendôme appear in the current catalog surface, but public retail prices are uneven. For those bags, use resale to compare availability and ask Goyard for the current retail quote before deciding.

Bohème, Fidji, and Goyard Hobo Prices

Goyard hobo searches usually point to one of two bags. Bohème is the current zip-top hobo with a wide fixed strap and removable pouch. Fidji is the older hobo that surfaced only on resale platforms in public sources checked for this update.

Bag	Status	Price answer	What changes the decision
Bohème PM	Current production	No official visible U.S. retail price found; resale evidence roughly mid-$2,000s to mid-$3,000s	Ask the boutique first, then compare resale against condition, tags, and pouch inclusion
Fidji	Resale-first / likely discontinued	Thin resale evidence around $1,400 after markdown, with sold 1stDibs examples	Buy resale only after checking corners, strap, zipper, and sagging
Mini hobo	Not a standard Bohème size	No current official Bohème Mini confirmed	Look at Rouette Structuré Mini, Vendôme Mini, Plumet, Cap-Vert, or Belvédère if you want smaller

Goyard Bohème hobo bag in black Goyardine canvas — Bohème is the current Goyard hobo bag. Fidji is the older resale-only alternative.

Retail vs Resale

Buy from a boutique when the bag is in current production, the color is in stock, and resale asks are at or above the boutique price. This is usually the cleanest path for classic Saint Louis, Artois, Anjou, Cap-Vert, Belvédère, and Bohème colors when stock is available. For a detailed look at every official buying channel, see our guide on whether you can buy Goyard online in 2026.

Buy resale when the exact bag is unavailable, the model is discontinued, or the used price is clearly below current retail. Resale also lets you compare many colors and sizes at once instead of calling several boutiques. That comparison is the real advantage: Goyard retail pricing is selective, while resale listings show what is available now.

Choose retail when	Choose resale when
You want a current classic color	You want a discontinued Fidji or older color
You care about a full store purchase record	You found a clean bag below a recent retail anchor
You want personalization from Goyard	You do not want to wait for boutique stock
You can inspect or order through an official channel	You need to compare many colors and sizes quickly
You can wait 2 to 4 weeks or longer for personalization	A personalized order would be too slow or too hard to return

Which Goyard Bags Are Cheapest and Which Cost Most?

Usually Cheapest

Plumet and Cap-Vert: smaller canvas styles that hold less than the totes. Plumet had an official visible U.S. personalization price of $1,460 in the sources checked for this update.
Saint Louis PM: usually the lowest-priced of the well-known totes.
Fidji resale: often cheaper than Bohème because it is older and discontinued.

Usually Most Expensive

Saïgon: structured versions, leather-heavy versions, and limited editions sit above the open totes in the public sources checked for this update.
Vendôme and larger structured bags: more leather, more construction, and Goyard rarely lists prices online.
Limited editions and rare colors: resale asks can run above normal retail references.

Goyard Saïgon structured top-handle bag — Saïgon prices vary widely. Version, size, and material change the price more than on the canvas totes.

Frequently Asked Questions

How much is a Goyard bag in 2026?

The clearest public U.S. retail anchors are for the tote families. Reported May 2025 boutique benchmarks put Saint Louis PM at $1,890, Saint Louis GM at $2,080, Artois PM at $2,700, Artois MM at $2,980, Artois GM at $3,250, Anjou Mini at $2,770, Anjou PM at $3,180, and Anjou MM at $3,590 before tax. Goyard still does not publish a complete public price list, so many current bags need a boutique quote.

Does Goyard publish prices online?

Only partly. Goyard.com has an Available online section and some online personalization pages with visible prices, such as Saint Louis PM Stripes and Initials from $1,960 and Saint Louis GM Stripes and Initials from $2,170 in the U.S. That is not the same as a complete public price list for every model, color, and country.

How much is the Goyard Bohème hobo bag?

The current U.S. Goyard page confirms the Bohème Hobo is a current model, but no official visible U.S. retail price surfaced in public pages checked for this update. The best public retail anchor was a reseller's estimated retail around $2,510, while current resale examples ran roughly from the mid-$2,000s to the mid-$3,000s depending on tags, pouch, color, and condition.

How much is a Goyard Saint Louis tote?

Reported May 2025 boutique benchmarks put Saint Louis PM at $1,890 and Saint Louis GM at $2,080 in the U.S. Goyard's own U.S. personalization pages show Saint Louis PM Stripes and Initials from $1,960 and Saint Louis GM Stripes and Initials from $2,170, so online totals can differ from plain boutique benchmarks.

Which Goyard bag is usually cheapest?

Among the famous current totes, Saint Louis PM has the lowest clear public retail anchor. If you include small pouch-on-strap styles, Plumet can be cheaper. On resale, older Fidji listings can also be cheaper than a new Bohème, but condition varies widely.

Which Goyard bags cost the most?

Saïgon is the clearest expensive family in the public sources checked for this update, especially structured, leather-heavy, and limited-edition versions. Vendôme, larger structured bags, and rare colors can also sit high, but public sources did not support a clean price ladder for every model.

Is it cheaper to buy Goyard retail or resale?

Retail is usually better for current classic bags when a boutique has the exact size and color. Resale makes more sense for discontinued models, sold-out colors, faster comparison across sellers, or a used bag priced clearly below recent sold listings.

Does Goyard resale hold value?

Some clean Goyard bags sell near or above reported boutique benchmarks, especially scarce colors, Saïgon versions, Anjou Mini, Bohème, and complete totes with the pouch included. Worn corners, missing pouches, personalization, stains, and color transfer can reduce the price quickly.

Is the Goyard Fidji still sold in boutiques?

Fidji surfaced on resale platforms, but no current official U.S. product page surfaced in public sources checked for this update. The safest wording is that Fidji is resale-first and likely discontinued or at least not currently surfaced online. Treat it as an older resale hobo, not as a normal current-retail alternative to Bohème.

Are Goyard mini bags cheaper?

Usually, but not always. Mini sizes such as Anjou Mini or Saïgon Mini can cost less than their larger relatives at retail, but popular colors and low stock can push resale above the expected size discount.

How These Prices Were Compiled

Retail figures come from current Goyard U.S. product pages where prices were visible, recent public price reports, and clearly labeled reseller retail estimates where no official retail price was visible. Resale ranges are kept separate because asking prices, sold prices, and boutique prices answer different questions.

Related Goyard Guides

St. Louis Tote Guide →

PM vs GM sizing, dimensions from Goyard's product pages, resale ranges, and what fits in each size.

Bohème Hobo Guide →

The zip-top Goyard hobo: size, strap drop, retail references, and resale ranges.

Hardy PM Guide →

The structured zip-top tote: dimensions, current pricing, and how it compares with Artois.

St. Louis vs Artois vs Anjou →

Side-by-side comparison of Goyard's three core totes: zipper, structure, weight, and which to choose.